Calculate Your Average Share Price
Whether you're dollar cost averaging into an ETF or averaging down on a stock, knowing your exact cost basis is essential. Enter each purchase — price and number of shares — and instantly see your weighted average cost per share, total investment, and profit or loss at any target price.
Averaging Down: Example Scenario
| Purchase | Price | Shares | Cost | Running Average |
|---|---|---|---|---|
| 1st buy | $50.00 | 100 | $5,000 | $50.00 |
| 2nd buy | $35.00 | 150 | $5,250 | $41.00 |
| 3rd buy | $40.00 | 100 | $4,000 | $40.71 |
By buying more shares at lower prices, the average cost dropped from $50 to $40.71 — a 19% reduction in the break-even price.
Dollar Cost Averaging (DCA) vs Lump Sum
| Aspect | Dollar Cost Averaging | Lump Sum |
|---|---|---|
| Strategy | Fixed amount at regular intervals | Invest everything at once |
| Risk | Lower — spreads across time | Higher — depends on entry point |
| Historical returns | Slightly lower on average | Slightly higher on average |
| Emotional factor | Easier — removes timing decisions | Harder — fear of buying at the top |
| Best for | Regular income, risk-averse investors | Windfalls, confident long-term investors |
When to Average Down (and When Not To)
- DO average down when: the company's fundamentals are unchanged, the market is broadly down, you have a long time horizon, and the position won't exceed your portfolio limits
- DON'T average down when: the company faces structural problems, earnings are declining, you're investing emotionally, or you'd exceed your risk tolerance
- Set rules in advance — Decide your maximum position size and number of additions before you start
- Consider the opportunity cost — Money used to average down could be invested elsewhere with better prospects